Otterbox signes deal with Ingram Micro EMEA
Ingram Micro EMEA today announced that it has signed a European-wide agreement with OtterBox to be an official distributor of their entire line of protective solutions for handheld manufacturers and wireless carriers.
In its aim to provide a full eco-system of telecommunications offerings to resellers, Ingram Micro is actively seeking unique and innovative vendors to offer greater value to customers. OtterBox designs and manufactures rugged and sleek cases that offer reliable device protection for all customer groups including enterprise users and outdoor enthusiasts. Ingram Micro EMEA is the first broad-based distributor to partner with OtterBox, further differentiating itself in the marketplace.
Pierre-Yvon Mechali, Executive Director and General Manager, Telco Division, Ingram Micro EMEA, said “We are very pleased to be the first major broad-based distributor anywhere in the world to carry OtterBox within our product line. Their unique solutions meet the mobile telecommunications needs of various groups who require rugged and reliable protection for their device.
OtterBox has developed innovative offerings covering multiple well-known brands in the market and we are confident our customers will respond well to this enhancement from Ingram Micro.” Matt Clark, Managing Director, OtterBox EMEA said, “Since the establishment of the OtterBox EMEA office earlier this year, we have been working hard to grow the OtterBox brand in the region.
This distribution agreement with Ingram Micro EMEA further cements our position here in EMEA and will allow us to grow in new markets across a variety of regions and industries.” Earlier this year, Ingram Micro EMEA launched a new telecommunications division, and under Mechali’s leadership the company has established a team of telecommunications experts across Europe who are implementing tailored strategies in each country and receiving early positive recognition from the market.
In November, Ingram Micro Netherlands was named the Best Telecom & Networking Distributor at the CRN Channel Awards in Amsterdam. In early December the company announced it has become an official distributor of a full suite of BlackBerry® smartphones, accessories, software and technical support services.
Through its telecommunications strategy, Ingram Micro EMEA will extend its logistics offerings with a tailored service offering designed to meet the resellers, retailers, Mobile Network Operators and Mobile Virtual Network Operators’ expectations. In addition, Ingram Micro will augment its product line by significantly increasing its brand coverage in netbooks, smartphones and accessories across EMEA.
Ingram Micro Inc as a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution.
The company serves more than 150 countries and is the only global broad-based IT distributor with operations in Asia. OtterBox was built upon fundamentals of hard work, innovation and perseverance, OtterBox is a leader in the production of premier protective solutions for global handheld manufacturers, wireless carriers and distributors. Incorporating creativity and cutting-edge design into every product, OtterBox creates sleek and durable cases that offer reliable device protection to complement any lifestyle.
OtterBox was founded in 1998 and is headquartered in Fort Collins, Colorado.
