Colortrac Limited, a new innovator in large format scanners, expands Senior Management Team
A new innovator in large format scanners, has further extended its commitment to profitable business expansion with the appointment of Rob van Brakel to its senior management team. He joins the British wide format scanner manufacturer as their new Marketing Manager with worldwide responsibility for developing and implementing all elements of Colortrac's marketing activities.
Rob has over 30 years management experience in developing customer focussed marketing programs and supporting sales channels development within technology led companies such as Xerox, STC and ITT.
"I am delighted to announce that Rob van Brakel has accepted this appointment" said Peter de Winter-Brown, Colortrac's Sales and Marketing Director.
"Rob's addition to Colortrac's senior leadership team gives us the professional experience and talent we need to raise our business to a higher level. Rob will ensure Colortrac has the necessary strategic and tactical marketing programmes in place to deliver our innovative solutions to end customers, while effectively developing our business worldwide and continuing to take market share from our competitors. His understanding of Product Life Cycle dynamics means the timely delivery and effective use of the necessary sales tools to provide our resellers in the sales channel with the means to support our global sales objectives."
Rob will be based in Colortrac's Brunel Court head office in St Ives, Cambridgeshire, a region of British excellence in science and technology.
